Situation
PRAG needed public-facing marketing posters that could work across office walls, hoardings, and other print media.
Brand, Identity & Retail
Case study / 02 · Delivered
PRAG Marketing Posters
A one-month, client project to create public-facing marketing posters for PRAG in 2017.
Delivered five posters, with one print of each installed at PRAG's office.Marketing CollateralPoster DesignBrand Communication
Year2017
RoleDesign Consultant
Client / organisationPrag Industries India Private Limited (PRAG)
Timeline1 month
StatusDelivered
At a glance
What I brought to the work
- Contribution
- Designed the poster series and worked with the printer to manage print quality.
- Methods
- Print design · Print-quality management
Task
Design a coherent, adaptable series of posters within a one-month project timeline.
Action
Created the poster designs, established a consistent visual layout, and worked with the printer to manage print quality.
Result
Delivered five marketing posters; one print of each was installed at PRAG's office.
Marketing poster series
This client project ran for one month in 2017. I designed a public-facing series of marketing posters for Prag Industries India Private Limited (PRAG), for use on office walls, hoardings, and other print media.
Print production
The primary poster size was 34 × 70 inches; the layouts were designed to stretch to other formats. I worked with the printer to manage print quality. One print of each poster was installed at PRAG's office. No formal client feedback was recorded.
